Artificial intelligence (AI) is helping businesses access, analyze and use their data to improve business processes and decision-making, and create new revenue streams. AI is going far beyond simply searching through historical data to predict the future. Businesses can now perform extremely complex multivariate analyses capable of discovering entirely new ways and methods to achieve desired results. We use surrogate modeling to safely and cost-effectively model and solve real-world problems on massive data sets, optimizing business outcomes and informing next best steps.